WE played the most famous logistics game at MIT Massachusetts Institute of Technology

we made it better
changed user experience
made presentation before and after the game to discuss results
The Beer Game

THE GOAL, IDEA, MECHANICS and LESSONS remained the same

WE GUARANTEE YOU SEE THE BULLWHIP EFFECT IN TWO HOURS

Поможем с выбором игры
Close
Это самый быстрый способ узнать детали
Нажимая "ОТПРАВИТЬ" вы соглашаетесь с политикой в отношении работы с персональными данными и политикой конфиденциальности.
  • Keep informed
    Immersing yourself in the game will take time. Yes, only one action is performed in the game. If you don’t study the rules, it won’t be easy.
  • Use analytics
    We have automated the collection of player data. Analytics from previous games played by companies and universities are also available for comparison with your results.
  • Businesses and Universities
    Our clients include a wide range of companies and educational institutions. From trading and manufacturing companies to logistics teams. Our game has also been adopted by dozens of universities, schools, and colleges where logistics is taught.
  • Brand and Team building
    The event lasts over 4 hours and can be an excellent team-building activity for your team.

Everything we use every day is the result of successful work across various supply chain links. Products, clothing, electronics, industrial goods, and more—The Beer Game allows you to simulate the operations of several supply chain links and vividly demonstrate the "bullwhip effect."

Online The Beer Game
We adapt logistics games to any changes. In our ever-changing world, just like supply chains, everything changes quickly. There are several ways to play The Beer Game online: in an Excel spreadsheet, by entering numbers into cells on the screen. We went further and decided to provide an opportunity for real communication among the game participants, even from a distance. Try our remote game format. Participants from different cities and even countries can meet at one game table to play The Beer Game, discuss scenarios in a video chat, and share situations they've encountered in real life. Our team knows how to organize this kind of corporate activity as well.
Digital The Beer Game
Настольная игра в логистику The Beer Game теперь доступна и для игры удаленно.
Why you should play with us
  • Basical content

    • Game board
    • Detailed instructions
    • Consumer order cards
    • Forms for filling out
    • Game pieces (optional)
    • Order cards
    • Online game available
  • Disciplines described
    • System Dynamics
    • Behavioral Patterns
    • Supply Chain Management
    • Inventory Management
    • Forecasting and Planning
    • Logistics
    • Sales and Operations Planning
  • Support
    You can order this game to be facilitated by our team or purchase it under a licensing agreement. You will receive a full description of the logistics game and our support in conducting it within your organization.
  • From 4 to 400 players
    The board version of The Beer Game can be played by 4 to 400 people simultaneously. The online version allows people from different corners of the globe to connect and enhance team spirit.
  • Duration
    The average time to conduct the business game is 90-120 minutes, depending on the organization of the process. Discussing the results can take an additional 60-90 minutes.
  • Clear instruction
    A short video will showcase the game board. In addition to the board, we offer a set of presentations, automated result calculations, and progress tracking sheets. We will thoroughly explain the rules of The Beer Game logistics simulation for a quick start.
Our partners
We play The Beer Game with universities, schools and businesses
Our clients
  • For University and College Instructors

    University instructors can use one of the most well-known business games to teach students the discipline of "systems dynamics" and the specialty of "logistics and inventory management".

  • For startups

    For startup founders, it will help them anticipate the challenges they will face when they move to producing industrial batches of goods or order more raw materials than needed.

  • For businesses big and small

    It will allow procurement managers to see what happens in other parts of the supply chain, how the weakness of one link causes the bullwhip effect, and what measures can be taken to reduce the negative impact of "uncertainty."

Our games are around the World
Your questions
Contact details
Made on
Tilda